Rolling Stone (12/11/03, p.124) - Ranked #113 in Rolling Stone's "500 Greatest Albums Of All Time" - "[I]t was a send-up of consumer culture, and the band's first stab at a concept album."
Rolling Stone (10/28/99, p.107) - 4.5 stars out of 5 - "...SELL OUT is the most successful concept album ever...To hear these 13 tracks is to be transported to the wistful, alternatingly painful and joyous territory that was the Who's...adolescence."
Uncut - 5 stars out of 5 -- "[A]s this package joyously proves, they never made anything more entertaining or endearing."
Melody Maker (7/22/95, p.36) - Bloody Essential - "...a masterpiece. A glorious celebration of pop as useless commodity and a commercially corrupted art form....it crosses art-school intelligence with pop flash with neither being cheapened or degraded, and is, as such, a stupendous achievement..."
Q (Magazine) (p.112) - 4 stars out of 5 -- "Revisiting it now, you can hear a hint of the monolithic rock that would make The Who a stadium act in the '70s, and the knowing humour that would inspire the best of such Britpop disciples as Pulp and Blur."
Mojo (Publisher) (p.117) - 4 stars out of 5 -- "[W]hat truly defines SELL OUT is its deference to the well-rehearsed language of pop. Kinks-like character vignettes and PET SOUNDS-parroting textures are the dominant influences."
NME (Magazine) (7/22/95, p.49) - 9 (out of 10) - "...Townshend finally free of shackles....a stream of brittle, spangly pop songs...which are simply otherworldly....Like all truly great albums, SELL OUT isn't overrated. It's simply that you might not be ready for it yet."
Record Collector (magazine) (p.87) - 4 stars out of 5 -- "'I Can See For Miles' was the powerhouse....'I Can't Reach You' and 'Rael' both strayed beyond the previous template of the accepted notions of pop, rich in motifs that would return more fully-formed on TOMMY."
Rovi
Pete Townshend originally planned The Who Sell Out as a concept album of sorts that would simultaneously mock and pay tribute to pirate radio stations, complete with fake jingles and commercials linking the tracks. For reasons that remain somewhat ill defined, the concept wasn't quite driven to completion, breaking down around the middle of side two (on the original vinyl configuration). Nonetheless, on strictly musical merits, it's a terrific set of songs that ultimately stands as one of the group's greatest achievements. "I Can See for Miles" (a Top Ten hit) is the Who at their most thunderous; tinges of psychedelia add a rush to "Armenia City in the Sky" and "Relax"; "I Can't Reach You" finds Townshend beginning to stretch himself into quasi-spiritual territory; and "Tattoo" and the acoustic "Sunrise" show introspective, vulnerable sides to the singer/songwriter that had previously been hidden. "Rael" was another mini-opera, with musical motifs that reappeared in Tommy. The album is as perfect a balance between melodic mod pop and powerful instrumentation as the Who (or any other group) would achieve; psychedelic pop was never as jubilant, not to say funny (the fake commercials and jingles interspersed between the songs are a hoot). [Subsequent reissues added over half a dozen interesting outtakes from the time of the sessions, as well as unused commercials, the B-side "Someone's Coming," and an alternate version of "Mary Anne with the Shaky Hand."] ~ Richie Unterberger
Rovi